MOD ERN MEET THE WINNERS OF ENTREPRENEUR® MAGAZINE’S ENTREPRENEUR OF 2012 AWARDS
There’s one significant description that can be applied to all three winners of Entrepreneur® magazine’s Entrepreneur of 2012 Awards: cool. Our Entrepreneur of 2012, Limor Fried of DIY invention powerhouse Adafruit Industries, is the
grand doyenne of the hipster-chic maker movement. Emerging
Entrepreneur winner Jason Lucash of OrigAudio is meshing
music, design and sustainability—essentially, everything trendy
young consumers care about—in his groovy portable products.
And while College Entrepreneur winner Bryan Silverman may
have set his sights on a not-so-cool item—toilet paper—he’s ap-
proaching it in a decidedly modern way: connecting it to digital
media (yes, really) and capitalizing on his refreshingly candid
acknowledgement of what people really do in the bathroom.
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